The classic French brand Claudie Pierlot hosted an in-store event in its Dubai Mall flagship location in partnership with Zeynab El-helw (Fashion Pirate) to celebrate the launch of the Anouck collection.
The event introduced the new leather goods line featuring four timeless bags made from ageless calfskin and in classic colours including black, brick red and navy blue each featuring the signature Claudie Pierlot ring.
Fashion Pirate and the in-store team engaged with guests by showcasing two quintessentially Claudie Pierlot scarves from the Anouck line by tying them around the strap for a cross body look, around the shoulder strap or tied messily around the handle.
Claudie Pierlot Anouck Bags
As a link to the scarf collection, a talented stylist from The Loft Fifth Avenue, one of Dubai’s leading salons, was on-site creating up-dos with ribbons in the signature Claudie colours. Adding to the brand’s chic appeal, beautiful flowers and refreshments were set up to make guests feel as if they were in a friend’s apartment in Paris exchanging clothes and fashion tips. Magnifique!
Attracting some of Dubai’s socialites including Rania Fawaz, Mahryska, Dubai Street Style, Sara Mouslli, Leena Kaziz and Amira Ibrahim; guests enjoyed discovering the Anouck, whilst also browsing the boutique for the perfect outfit from the rest of the Autumn-Winter 17 collection.
The Anouck bags and scarves are available now at Claudie Pierlot boutiques across the GCC.