Prada ‘Invites’ SS19
For Spring/Summer 2019, Prada, invited a series of globally influential female creatives to collaborate, to devise items for women crafted from Prada’s emblematic nylon fabric.
A trio of leading female architects- Cini Boeri, Elizabeth Diller and Kazuyo Sejima, have designed unique new pieces created from Prada nylon. Inspired by the qualities inherent in the fabric itself, and its place within Prada’s heritage, the items represent a new evolution of ’Prada Invites’, a series of collaborative projects with leading proponents of design revolving around the universe of Prada nylon first unveiled at the men’s and women’s Autumn/Winter 2018 show. The notion of ’Prada Invites’ encompasses an examination of the intersectionality of design, exploring unexpected conversations between different disciplines.
This second step further refines and develops that idea of creative conversation. A varied group with distinct and individual design identities, Cini Boeri, Diller and Sejima are united through their experiences as women – their reactions are profoundly different, but that catalyst remains the same, informing their work. Here, they are unified again, by reacting to the brief of creating an item of clothing or accessory for women – other women, maybe themselves. The resultant work becomes an ideological dialogue, expressed through fashion; personal, honest and real. All of which are concepts associated with Prada’s nylon, the utilitarian fabric which upended conventions of luxury and became a foundational material of Prada today.
Created by women, for women, this new chapter expounds and expands Prada’s ongoing fascination with multifaceted representations of contemporary femininity, as perceived by a multitude of female viewpoints. Here, that philosophy is expressed not only through the items themselves, but through the actual design process itself. ‘Prada Invites’ was presented on 20th September 2018 in Milan, alongside the Spring/Summer 2019 Prada Womenswear fashion show – a context serving as both a frame and a foil.
In this new incarnation, ‘Prada Invites’ welcomes you to experience the thought-processes of some of the most exciting female voices in twenty-first century design.