Model, music producer and Lancôme’s Parisian muse, Caroline de Maigret is a truly multi-talented woman. She entered the world of fashion rather by chance, though it now seems the most natural of directions: being sought out by the world’s greatest designers, inspiring them… but fashion is not enough for Caroline. At the helm of Yarock Editions and production company Bonus Tracks Records, which she founded with her partner and associate, musician Yarol Poupaud, she produces cutting-edge artists, original film soundtracks and adverts. Her aim is always to liberate, share and bring out the vibrancy of creativity.

A quintessential French icon therefore, Caroline de Maigret is a true source of inspiration for women across the world. A contemporary icon, admired for her highly personal style and her mastery of mix & match, transcending the frontiers of style and applying the same philosophy to every aspect of her life. From music to beauty, or even philanthropy, Caroline de Maigret is above all a woman of conviction; which also forms the source of her style. Free and curious, she interprets the air du temps with a chic, casual style, always traversed by humour. Designed from A to Z by this Lancôme muse, this collection offers the very essence of her Parisian singularity, that multi-faceted chic with a thousand different faces, and yet captured so beautifully by the face of Caroline de Maigret. We’ve sat down with Caroline for a chat to bring you more insight on her collaboration with Lancôme.

Lancôme is a brand that cultivates happiness. How would you define happiness?
My freedom. Living in Paris and enjoying the incredible cultural life my capital has to offer makes me happy too.

With the Launch of Lancôme’s Fall Collection Parisian Inspiration, as well as appearing in front of the camera for the film on the collection, you were also involved in writing the screenplay. How did you find the experience?
It was great! I fell in love with the idea of making a film to redefine the concept of ‘effortless’. The story is built around a palette that works for me personally.

How do you feel about your role as worldwide Instagram ambassadress for French Effortless Chic?
I feel great! The truth is that Instagram has become a very effective marketing tool, somewhat in spite of myself. I started out in fashion around the time of the explosion of street styles and bloggers. It was American women who decided that I was the embodiment of La Parisienne, before starting to analyse my hair, make-up and all the rest on my account.

On that note, what are the beauty products that keep you Insta-ready in your everyday life?
I am a big fan of Grandiôse mascara, which I wear on my upper and lower lashes. It instantly opens up the eyes, leaving them bright and intense. That’s important because Instagram images are small. I also love the pink blush from my Lancôme palette. I apply it with my fingertips in a few seconds flat and it instantly creates a fresh complexion, as though I’d just been out for a long walk. Lastly, I apply a little Lip Lover balm to my lips. It’s so nourishing and gives my lips a perfect touch of light.