The Birkenstock Box Ventures Into California With Rick Owens
Designed by Gonzalez Haase Aas, Birkenstock’s mobile, spatial retail concept continues its travel in the US, moving to the West Coast in partnership with Rick Owens that opened last month.
The full collection will have its global premiere in Los Angeles at the Birkenstock Box, which will be placed in front of the Rick Owens store on La Brea Avenue. Casual sportswear and cashmere separates designed by Rick Owens will also be exclusively available for purchase at the Box.
The Rick Owens Birkenstock Box carries a limited collection of Birkenstock styles created with Rick Owens, consisting of thirteen sandals and three legwear styles. Rick Owens took the classic Birkenstock styles Arizona, Madrid and Boston and added an element of confection to it, by extending the straps almost to the floor and simultaneously extending the holes in the straps.
The bespoke styles feature the classic sandal styles in four different fabrications, consisting of army felt, suede, full grain leather and longhair cow fur- all with a full leather footbed lining.