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Pitti Immagine Uomo: Z Zegna AW 18/19

The majestic influence of “Oasi Zegna” gives rise to a mountaineering-inspired attitude fashioned by performance.

Earlier today at the AW 18/19 Pitti Immagine Uomo presentation in Florence, Z ZEGNA, continues its commitment to the era of performance-backed wardrobes, where tailored and technological underpinnings converge to deliver multifunctional attire for the modern adventurer in open-air freedom.

Trekking becomes the intrepid protagonist of the season as warm colours and patterns play homage to the natural splendour of Oasi Zegna, the mountain territory that covers an area of about 100 km2 in the Alps around Biella, including the first 26 km of the Panoramica Zegna road.

Deep forest, chestnut, pine, crocus, chanterelle, slate and berry red are enhanced by three-dimensional textures and graphics typical of Northern European cultures. Silhouettes are ample yet contained, with rounded down jackets and tapered trousers. Bouclé, tweeds, and checks are paired with quilting and technical finishes, maxi pocket detailing featured on pants, outerwear, and detachable accessories.

Once again, TECHMERINOTM with its athletic leisure attitude is an integral pillar of the collection’s urbanized alpine appeal. The styles presented at Pitti commemorate the legendary Gruppo Sportivo Zegna (GSZ), successor to the 1930’s sports program that was organized by the Ermenegildo Zegna company, for its associates and employees in Trivero.

The combination of easy comfort and performance returns this season with a new interpretation of the TECHMERINOTM WASH & GO suit. Available in light grey mélange or pied de poule flannel, this innovative, machine-washable suit can be domestically laundered, dried and worn immediately thereafter.

TECHMERINOTM sock sneakers and boldly modern trekking boots with high-impact soles pave the way for adventure.

Z ZEGNA’s presentation at Pitti Immagine Uomo.