After the Autumn 2016 collection, Le Rouge • Collection N°1, created by Lucia Pica and the Makeup Creation Studio, Chanel continues its homage to the colour red by reinterpreting its role in an original way. Rouge Allure Ink devotes itself to the beauty of the lips and explores an avant-garde territory, that of matte liquid lip colour, initiating a new style with an unprecedented sensation.
Its extremely comfortable velvet-soft texture reinvents the matte effect and takes colour audacity to new heights with an intense, ultra-luminous makeup result. Like an ink, it instantly and weightlessly fuses with the lips to leave a lasting imprint. It appeals with its intense colours, lasting hold and exceptional comfort. One of a kind, Rouge Allure Ink inaugurates a new way to wear lipstick.