Explaining one’s own, personal taste is difficult. Showing it, on the other hand, is easy. This is the inspiration behind Abu Dhabi Motors’ ongoing mission to bring exclusive colours and trim options to customers in the Capital, allowing customers to individualise and make a strong statement with their car.

The latest example of this is two all-new colours for the BMW i8 – Lava Red and Lava Orange. The perfect complement to the world’s most progressive sports car, these custom colours are only available at Abu Dhabi Motors. A further seven will available later this year, including Lava Green, Austin Yellow, Twilight purple and Sunglow Yellow. What’s more, the Abu Dhabi and Al Ain importer will give the customer purchasing the vehicle complete exclusivity of their choice of colour for a full year, adding further prestige to their ownership experience.

To complete the offering, Abu Dhabi Motors has equipped the BMW i8 with AC Schnitzer Carbon Aerodynamic accessories, giving the hybrid vehicle an even more futuristic look. At the front, an extended carbon fiber splitter and side flaps enhance the already sporty appearance of the car. Meanwhile, custom side skirts, carbon fiber rear wing, revised rear aprons and rear wing invite the i8 onto the race track. Last but not least is a new set of AC Schnitzer custom-designed wheels for an even stronger statement.

Arno Husselmann, General Manager of Abu Dhabi Motors, said: “Abu Dhabi is a knowledgeable market where taste and demands are advanced. We understand the passions and expectations of our customers – they want to make a strong statement with their car and stand out from the crowd. We therefore place extra importance on staying ahead of trends and creating new ideas for models, materials and colour options. These exclusive new colours that Abu Dhabi Motors has made available on the BMW i8 are yet another example of this. Made by the very best paint companies in Germany using the very highest quality materials, we have no doubt that these new paints will get our discerning customers’ seal of approval.”