The new holiday campaign features Coach girl Selena Gomez as she embarks on a festive night of celebrations. Surrounded by Coach gifts, Gomez is pictured in the back of a vintage Plymouth Fury, as it careens across town with the glittering lights of New York City in the background.
Gomez is dressed up for a night out in the mixed-print lacework dress and a luxe white shearling collar, designed by Coach Creative Director, Stuart Vevers. She makes the look her own with accents that add sparkle and shine, layering on key pieces from Coach’s jewellery collection- statement rings, leather and tennis bracelets, pendant necklaces and a crystal choker- that show off her effortless style. Her look is complete with Coach’s Dinky with quilting in a bright primrose hue and a bold crimson lip.
The Dinky with quilting, is the star bag of the season. An iconic Coach silhouette first introduced in 1973, its minimalist crossbody-to-clutch design is punched up for the holiday with new colours, quilted nappa leather and a signature turn lock closure. It comes from the legacy of authentic American craftsmanship and relaxed luxury for which Coach is known. The embodiment of unfussy elegance and timeless style, it’s the ultimate gift to give, and to receive.
Steven Meisel shot the campaign with styling by Karl Templer, makeup by Pat McGrath, hair by Guido Palau and creative direction by Fabien Baron.